BenCotte
brand strategist
Brand Strategy is adding power to your business, products, events, services, and/or yourself.
Branding brings a hero to your marketing table. A hero with a voice, an identity, a personality. Heroes have their distinctive color and style, even the Invisible Man does.
Heroes have superpowers. Heroes have a story to tell. A brand strategist uncovers your hero within and writes the story with you.
why would you need a brand strategist?
Let's face it, you probably don't, but here are some reasons why you do:
you are a very talented specialized generalist, but not in branding
your social strategy needs a story, your story needs a hero, and your hero needs brand superpowers
you are starting from scratch, you are innovating, your project is great! Why stop there
it would prefer to focus hard on ___________________ not social storytelling
you wish you had a highly experienced brand manager by your side
you don't need to hire a lifetime employee just now
you would like to experience high-level brand thinking at least once
your project needs to push forward into the world with Branded power
your business deserves ever-increasing amounts of talent
or, you want to call me out and email me with your reasons
I am a goal-oriented guy, I get things done. I was raised in North America and I am French. An entrepreneurial go to culture melded with an artful mindset. I was destined to story tell, design and sell. My first startup, Metamedia, a multimedia design studio, did just that, expanding brand footprints into a new world of interactive consumers. The connected world kicked into gear and hit a wall… the Dot.com bubble burst.
Why? Tech-heavy businesses had no clients, creative ideas had no business plans, and business plans had no branding strategy.
It was an epiphany... Art, Technology, and Business are the three pillars of long-lasting customer value.
As a Brand Strategist, I help clients solve their business, sales, and marketing challenges delivering impactful results. With over 25 years of experience in business and marketing, I have developed expertise in Brand Strategy, Brand Management, UX design, sales processes, consumer behavior, business strategy, advertising, and digital marketing.
how we brand together
We will dive into your brand's vision and aspirations in a brief conversation. I will offer complimentary guidance and insights for you to consider. From there, you can choose whether we embark on this journey together. If you decide to move forward with me, a retainer will be negotiated and you will secure my commitment as your confidential consultant.
We'll then begin crafting and executing your brand's strategy.
Call now: WhatsApp +66834278724 or bencotte.com
I am your brand wizard dedicated to your brand(s) for a low subscription fee, a fee you can pause or cancel at any time.
Monthly Brand Strategy Retainer
starts at $447.00
Within your subscription you can expect:
a full-time brand strategist at your disposal
creative directions and vision you can be proud of and implement
professional and open conversations on your current market conditions and opportunities
unbiased help in navigating and choosing technical solutions
industry-standard exchanges with your chosen partners for optimum pricing and timely results
and much more.
Call now: WhatsApp +66834278724
brand experience with all industry styles
REAL ESTATE
IRES Thailand
FMCG
Carrefour
INDUSTRIAL
Essilor, Honeywell, Oeneo
ENTERTAINMENT/ARTISTS
Sony Music, EMI Music, Columbia Records, Claude Nougaro, Francis Cabrel, James Trussard
EDUCATION
Wall Street English, Mahidol University
EVENT
Raid Gauloises, Guitares en France
LUXURY
Château Latour, Helena Rubenstain, Kenzo, l'Oréal
HOSPITALITY
Group Accord
BANK/INSURANCE
Barclays, Société Génerale, BNP Paribas, AXA, Allianz, La Poste, Cofinoga
NON PROFIT/VOLUNTEER
Entrepreneur Pour la Planète
Association National Pour les Enfants Intélectuelement Précoce
Email: ben.yr.cotte@gmail.com
Mobile: +66 (0) 8 34 27 87 24
WhatsApp: +66834278724
Line: benoitcut
Skype: benoit.cotte
linkedin.com/in/bencotte
Mobile: +66 (0) 8 34 27 87 24
WhatsApp: +66834278724
Line: benoitcut
Skype: benoit.cotte
linkedin.com/in/bencotte
latest brand strategy
Brand + Strategy
=
Sales
=
Sales
I manage Brand projects from end to end (getting it done is the word) that involve any mix of storytelling, social communication, sales, design, and marketing strategy,
Develop your brand communication and marketing strategy by your side in alignment with your objectives and resources,
Generate creative ideas, processes, and methods that best fit your Sales and Brand and Social strategy and clients,
Putting the User Experience first for the best return on your Brand Strategy investment.
branding tech resources
UX & Design (Figma, Adobe CC), AI (Chat GPT 4.0 & Me), Front Office (Shopify, WordPress, Wixx... html, XML, CSS), Business Intelligence (Python, Amos, Gretl, SPSS), Digital Marketing (SEO, SEM, Analytics, Google Ads, Meta Business...), SaaS (Salesforce, Blackboard, E-learning), Management (Google All, Office, etc.).
soft skills
Business
I founded and developed several startups.
Languages
Native: English & French
Not native, but enough to get things done:
Spanish and Thai
Enough to order in a restaurant:
German, Greek, Italian, Kmer, Vietnamese
Copywriting
Excellent in Naming, Branding & Advertising
Design
Brand Design, Graphic design, User Experience Design, web design, interior design. Design!